Super Rugby 2024
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@Bovidae i think that actually the problem, we go for these companies with a joint deal and leave it up to them....so they just do what they want to sell jerseys...where as if the franchises took more responsibility for their brands and developing some history they would have insisted on something more unique and iconic...even if it was "ugly"...but it was theirs
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@Kiwiwomble I know the Chiefs jerseys are designed by an actual person within the area and sent off to Adidas but unsure of the rest of the teams.
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@Yeetyaah ive always thought the chiefs seem to have more individual design, maybe theyve just owned that aspect more than the other franchises
within that they must only be able to design within the currently template Adidas are currently making
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@Kiwiwomble well CCC had an entire 'ugly' training range which was just off cuts of various strips...plus, most Chiefs jersies are ugly anyway
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this might be my fav super jersey ever, close up loads of cool unique detail but at a distance a solid basic jersey
I woul dhave loved if we'd done something similar with celtic patterns, blue/marron/gold
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@taniwharugby said in Super Rugby 2024:
most Chiefs jersies are ugly anyway
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@Yeetyaah said in Super Rugby 2024:
@taniwharugby said in Super Rugby 2024:
most Chiefs jersies are ugly anyway
Agreed, chiefs jerseys are the best, most of the time.
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@Yeetyaah said in Super Rugby 2024:
From what I've heard, they very nearly re-signed with Adidas but changed their minds last minute, Adidas were filthy
I heard something quite different, Adidas were close to pulling the pin completely on NZ, looking to focus more on other sports and super sponsorship wasn't making much so was a bit more of an amicable parting there, but the appointment of someone fairly high up in Adidas wanted to keep the AB relationship.
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@taniwharugby said in Super Rugby 2024:
@Yeetyaah said in Super Rugby 2024:
From what I've heard, they very nearly re-signed with Adidas but changed their minds last minute, Adidas were filthy
I heard something quite different, Adidas were close to pulling the pin completely on NZ, looking to focus more on other sports and super sponsorship wasn't making much so was a more amicable parting there.
That would make sense to me. The only stuff I see outside NZ is the AB stuff. They need to make more casual AB stuff and get it established as its own sub-brand.
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@taniwharugby yeah, i'd hear elsewhere that adidas we looking to move out of rugby, lost france and club teams like Quins
I do laugh at the idea of super not making any money for them...when they put so little effort into their range
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@Kiwiwomble you'd think fan bases for super teams is pretty limited though...whereas the ABs have global appeal.
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@taniwharugby i think we're as big as other sports clubs around the world but as we're seeing looking at some of the "classic" offerings....some manufacturers seem to just do more stuff
its been down hill since they went for tighter jerseys...and then wondered why people not fit enough to play professional rugby dont buy jerseys design to fit tight on a professional rugby players...but then dont bother with alternative supporters gear and now theres probably a generation of supporters that have just got use to not buying supporters gear
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@Kiwiwomble Not to mention those ugly greyish ocean away jerseys a few years ago, where you could hardly see the difference between the jerseys of the NZ SR franchises.
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@Stargazer yeah, all for a good cause like reusing ocean plastics....but they need to be attractive for fans to buy first and foremost
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@Kiwiwomble yeah not so sure, I expect the Highlanders market in nz is pretty small compared to the blues, let alone football clubs in Europe, not even top flite ones.
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@taniwharugby my football team in the uk has a less than 10k stadium and play in league 2....that has to be comparable to the Highlanders and they have infinitely more supports gear available...i think we've just got use to not having options, i mean last time i was in Queenstown...i couldnt find anyone that stocked otago jerseys let alone a hoodie or cap or something...not in rebel or champions....its just a bit shit
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@Kiwiwomble not disagreeing things could be done better...just the size of the market in terms of fans to sell to is what I'm looking at.
Northland has a good range of stuff, but I have to buy online or from NRU, very little at Rebel here either, but then I am still in the generation where I will buy npc supporters stuff, but I'm not particularly interested in any super gear, I buy TR jnr northland stuff....I have a grandson who lives in dunedin (and his dad, my son played for Otago Maori) and I have some northland kit for him too
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@taniwharugby im talking about the size of the market too, Highlanders (being the smallest super team) would/could still have a bigger market that my football team that wont fill a 10k stadium...and yet do far less to market themselves...as i say i think people in NZ have just got use to not having many options...the teams do very little to make people think they should buy supports gear
its similar to the idea that wimbledon might only 7-9k crowds....but they put loads of effort into having over 4k season ticket holders...nearly half the crowd